Stars before they were stars

Stars in commercials before they were stars

https://www.youtube.com/watch?v=g7Nuwo0LLGk

Tuesday Assignment - Media Studies

The Use of Colours in Advertising

Colours play a large role in advertising.   Whether it is the colour associated with the company, brand or logo, the use of colour symbolism, or the emotions they bring out, advertisers use colour to help persuade you to buy their product.

Complete the work sheet.  The first part is a web quest for you to explore and find the answers.  

Then use these articles to answer the rest of the questions. 

Article #1
http://www.empower-yourself-with-color-psychology.com/color-and-marketing.html

Article #2
http://www.creativebloq.com/branding/amazing-uses-colour-6133196

Article #3
http://www.businessinsider.com/branding-and-the-psychology-of-color-2012-12?op=1

If you are still stuck (for the answers on the back of the page), go to a web quest and search out the answers.

Be sure to keep a list of the advertisements that pop up in your journey.

Once done, you can have some from time on the computers.  

Tomorrow, we finish the power point on advertising and begin deconstructing print ads.

Thursday - commercials.

Remember, all of the things we are studying will result in a quiz/ad analysis final evaluation for this unit.

Monday April 11

3MS
-introduction to advertising (powerpoint presentation)

Tomorrow
-in library

3C1
-spent the period in a group review of Romeo and Juliet
-no reason not to do well on the quiz tomorrow

Tomorrow
-quiz on Acts 1, 2 and the Intro to Romeo and Juliet powerpoint 
-begin Act 3

Friday April 11

3MS

-practice/review of exam sight passage - reading based on "The War of the Worlds"

-watched a few scenes from the docudrama "The Night America Panicked" - focus on the disclaimer and the staging of the radio broadcast

Monday-Friday

-advertising

 

3C1

-reviewed Act 2, scenes 3 and 4

-read Act 2, scenes 5 and 6

Quiz review -it will be matching, fill ins, t/f and quotes - Quiz is on Tuesday

What to review?

- power point - Intro to Romeo and Juliet 

-Act 1 and Act 2 - review questions/notes

-complete the dramatic worksheets (they are in your Act packages) for Act 1 and Act 2

  

Thursday Apr 10 - Friday Apr 11

3MS
-continued study on "The War of the Worlds," listened to part 2 of the broadcast
-note on verisimilitiude and the power of mass media
-handed back article assignments

Tomorrow
-finish up "The War of the Worlds" by watching parts of "The Night America Panicked," a docudrama on the radio broadcast (bring a snack)

Next Week
-begin advertising unit


3C1
-finished watching up to Act 2 of Romeo and Juliet

Tomorrow
-finish reading last 2 scenes of Act 2 (scenes 5 and 6)
-return verbal visual assignments (or Monday)

Next Week
-Romeo and Juliet quiz
-read Act 3, scene 1
-Essay outline for Romeo and Juliet  

"The War of the Worlds" radio broadcast is considered one of the great media hoaxes of all time.  Delivered over the radio on October 30, 1938, (as part of the station's Halloween week) it caused great distress to those listening.

Please read these few articles to get some background information on this 'radio mockumentary,' and, as always, complete the worksheet.  We do worksheets for main three reasons: 1) to focus our learning 2) to remember main ideas and 3) to work on our comprehension and literacy skills.  

Worksheets are important because they mimic the sight passage on the exam (read a passage then answer questions based on the passage) and the literacy test (reading comprehension).


First, read a news report from day after the broadcast and then answer the questions: 

http://www.nydailynews.com/entertainment/tv-movies/daily-news-original-coverage-war-worlds-article-1.305067

Now read the wikipedia entry for "The War of the Worlds" and answer the questions:

http://en.wikipedia.org/wiki/The_War_of_the_Worlds_(radio_drama)

Next, look up the word verisimilitude.  Write down the word and the definition of the word somewhere on your worksheet.

Last, read this brief bio on Orson Welles the writer and creator of the broadcast (and answer the questions) - he was a pretty talented guy who we will be hearing more of at the end of the semester.

http://en.wikipedia.org/wiki/Orson_Welles

Once done, and worksheet completed, you can have some free time on the computer or catch up on any incomplete work.  We will listen to the broadcast tomorrow, focusing on techniques used to create our new favourite word, verisimilitude.  Plus, there will be a listening quiz, right after the broadcast  - 10 true/false or multiple choice questions on the content that you just heard.

Tuesday April 1 - Friday April 4

3MS

-finished the documentary Mermaids: The Body Found - PS gotcha - April Fools!

-this is what we call a mockumentary which is a fake documentary 
-we will be discussing this over the next few days which leads right into the next unit on advertising

Tomorrow

-article analysis rough draft due
-introduction of the idea of mockumentary

Thursday and Friday

-more on mockumentary
-articles due (either Thurs or Fri)

3C1
-continued through Act 1 of Romeo and Juliet

Remember: verbal/visual assignment is due Friday

Thursday - work period on Romeo questions or verbal visual essay

Friday - collect verbal visual essays, read Act 1, scene 5 of Romeo and Juliet