Wednesday, May 18, 2016

EMS

LOGO QUIZ


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This is your last practice for print ads before the test.  Treat it like a test.  Look to the value of the marks before answering.

For each of the ads, answer:

1.  Name the product being sold. (1)
2.  Name, define and explain how two advertising techniques are used in each of the ads. (6)
3.  Name one colour choice used in the ad.  What connotations or associations do we give to that colour and how would it apply/help sell or connect to the product being sold? (3)
4.  Choose one of the ads and explain one specific target audience being targeted based on the content of the ad. (2)

Once finished, read this article on logos. Everyone loves Buzzfeed.  Who wouldn't want to know what Friends character they are based on their zodac sign.  Or are you more Taylor Swift or Adele.  I can't believe they can guess my favourite colour simply based on my favourite Hilary Duff movie!

Buzzfeed


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